Game Lead

Do you want to be a part of this amazing journey?
Click here to apply.

We are the makers of casual mobile hit Love & Pies, which globally launched in September 2021 and has now found its way into the hands of millions of players around the world. We’re backed by Supercell, one of the biggest and best in the industry.

Our team always comes first at Trailmix, and our culture is built on both high performance and high care — we strive to be the best versions of ourselves, but always within an environment based on inclusivity, respect and safety, no matter who you are or where you come from.

At Trailmix, we aim to make games that are not only snackable but nourishing too — built to fit into your daily life, but with the emotional depth of your favourite TV show.

About the role:

This is a rare opportunity to own and drive forward the product vision of a high quality game with an engaged player base and catapult it to new heights as the Game Lead.

The ideal candidate will be a strong product leader, great communicator and the creative glue between the team members. Highly analytical, driven and capable of setting a clear and effective product strategy all while maintaining a sensitivity to the holistic player experience.

This role requires an enthusiastic and driven individual who understands what makes F2P games tick, has a long-term growth mindset and is willing to roll up their sleeves to ensure the vision is delivered.


  • Be an exceptionally strong strategic thinker and set a clear, concise vision for the Love & Pies team
  • Own the product roadmap and prioritise development areas which drive forward key initiatives to support the long term success of Love & Pies
  • Take full ownership of all game metrics and the player experience. Stay informed on all aspects of the game's performance and develop improvement strategies
  • Work with data to understand our players and optimise the game through a hypothesis and testing based analytical approach
  • Ensure that designs meet the players’ needs at different stages of their lifecycle as well as business objectives
  • Direct and support the work priorities of a team of game designers and product managers and give regular, timely feedback to ensure work is serving the strategy
  • Work closely with the Executive Producer and other leads to foster a culture of high care and high performance within the Love & Pies team, reflecting the overall Trailmix values
  • Collaborate effectively across different functions such as marketing, data and finance
  • Keep stakeholders regularly updated with game status and performance
  • Keep a keen eye on what’s happening in the market and bring interesting trends to the team


  • Proven track record of growing a F2P game business. Bonus points for casual games experience
  • Experience leading a live game team and dealing with a community of players
  • Background of either Game Design or Product Management - or ideally both
  • Superb communication, people and leadership skills
  • Understands game design principles well enough to work closely with game designers
  • Willing to roll up your sleeves and work directly on the product where necessary
  • Driven yet humble attitude. Entrepreneurial mindset
  • Previous experience working closely with game developers, ideally from inside a team
  • Expert understanding of the F2P market


Trailmix is operating under a hybrid work model - we have 3 days a week (Monday, Thursday & Friday) in person at our brand new studio in Kings X with the remaining 2 days available to work from home.


  • Hybrid working
  • Contributory Pension
  • Tax advantaged Stock options
  • Fully comprehensive Private Medical Care including Dental Care (premiums paid by Trailmix)
  • 28 days Holiday (including 3 company holiday days around Christmas)
  • Free drinks and snacks in the office
  • Company gifts and swag
  • Socials and events
  • Inclusive Culture

Trailmix was founded to make a positive impact on our players, our community, and our colleagues. We are committed to creating an inclusive culture, and fostering an environment where people can flourish is our priority. We think it’s vital that players see themselves represented in games, and in Love & Pies we showcase the beautiful diversity of life. Love & Pies represents the people we are and the people we love, and we’re always looking to add more people who want to design games for everyone.

© Trailmix Ltd.